PROJECT.

CATEGORIES.

ABOUT.

Motion Graphic

3D Animation

UI/UX

Brand Identity

Ethnographic Research

As a frequent traveler, I have encountered many potential travel hazards - lost valuables, physical injury, culture shock, etc. For my thesis project, I decided to create a digital platform that ensures safety and quality of international travel experience. Introducing IN, it utilizes Internet of Things (IOT) to provide an engaging travel experience and the ability to address their needs. 

I lead the creative direction from the initial concept to the execution, which involves technology research, ethnographic interviews, create brand expression, develop user experience, draw storyboards, design styleframes and animation, voiceover, sounds design, as well as the final compositing. It was a challenge project for one person but I enjoyed the process while wearing multiples hats at the same time. I'm very excited to share this with everyone!

Styleframes.

Digital Product Design - IN Smart Contact Lens

Research.

This project started with research in data and technology. Data shown from World Tourism Organization (WTO), majority of international travelers encounter problems during traveling. The most common issues are lost valuables and medical emergencies.

Design User Flow.

Ethnographics interviews was conducted with frequent travelers and potential users, I created a user flow to help users understand the process of IN. 

Brand Expression and Logo Animation.

Sketches and Storyboards.

Last but not the least.

This project took approximately 9 months. While working on this project, I was interning and taking multiples classes in school. This experience benefited and helped me prioritize tasks, time management, as well as manage working relationships. Special thanks to all the creatives and mentors who helped me through this process.

Onward!